Chewy Expands CarePlus Pet Insurance And Wellness Offerings Nationwide

June 26, 2023

CarePlus now includes new price options plus a best-in-class digital experience

Chewy (NYSE: CHWY), a trusted destination for pet parents and partners everywhere, is announcing the availability of new CarePlus insurance and wellness offerings that feature expanded coverage options and price points from two best-in-class providers, Lemonade Pet and Trupanion. With CarePlus plans now available across the U.S., including new access in California, Florida, New York and Washington, Chewy’s 20 million+ customers will be able to select from plans uniquely designed to meet a broader range of needs based on convenience, price point and other factors.

Affordability remains the primary challenge for pet parents considering insurance, as 80 percent of respondents in recent Chewy surveys cited cost as a top concern. Those findings also reveal that almost half (46 percent) of pet parents have spent more on their pets’ medical needs than their own. As pet parents increasingly prioritize top-notch care, and recognize the financial value of planning ahead, CarePlus offers plans starting at $20 per month. Flexible plans can be enhanced through several wellness options, specially designed to meet the individual needs, and budget, of any pet parent. For example, first-time pet parents can select Puppy Wellness offerings that include up to $150 in vaccination costs and regular care for young pets, including spay and neuter. With CarePlus, customers also have access to a wide range of Chewy's already established healthcare offerings including direct access to experts via Connect with a Vet, fast, convenient medication delivery by Chewy Pharmacy, along with the award-winning customer support for which Chewy is known.

With the expanded assortment of plans from Lemonade Pet, customers can use the Lemonade app to access policy coverage, track billing and instantly file claims, which are often settled within seconds. Plans powered by Lemonade Pet also feature the option to designate animal-focused charities and causes to receive donations of unused premiums enabling pet parents to join Chewy in its commitment to improving the lives of pets everywhere.

"Chewy Health continues to remove barriers and expand access to high-quality healthcare while supporting customers at all stages of their pet parent journey,” said Mita Malhotra, president of Chewy Health. “We know our customers want to select from high-quality and cost-effective options that include the most seamless experience for everything from researching and buying to receiving claims payments. Our new CarePlus plans provide additional options while maintaining the same gold standard experience pet parents expect from Chewy, from wherever they are located."

CarePlus plans are now available across 45 states, with more set to come available this summer. This is the most recent breakthrough for the Chewy Health ecosystem, which includes a growing suite of industry-leading products and services, like Connect with a Vet, Chewy’s innovative tele-triage service; Chewy Pharmacy, the largest pet pharmacy in the United States; and Vibeful, the company’s first pet supplement brand. Each of these offerings features the award-winning customer service everyone expects from Chewy. To learn more about CarePlus, or enroll in a plan, please visit

About Chewy

Our mission is to be the most trusted and convenient destination for pet parents and partners everywhere. We believe that we are the preeminent online source for pet products, supplies and prescriptions as a result of our broad selection of high-quality products and services, which we offer at competitive prices and deliver with an exceptional level of care and a personal touch to build brand loyalty and drive repeat purchasing. We seek to continually develop innovative ways for our customers to engage with us, as our website and mobile app allow our pet parents to manage their pets’ health, wellness, and merchandise needs, while enabling them to conveniently shop for our products. We partner with more than 3,500 of the best and most trusted brands in the pet industry offering more than 110,000 products and services offerings, to bring what we believe is a high-bar, customer-centric experience to our customers.

IMPORTANT NOTICE: ©2023 All Rights Reserved. Pet insurance policies are sold and administered by Chewy Insurance Services, LLC, a licensed insurance producer (licenses available here), and one of either Trupanion Managers USA, Inc. ("TMUI") (licenses available here, and underwritten by American Pet Insurance Company ("APIC"), with its main office at 6100 4th Ave S, Seattle, WA 98108 or Lemonade Insurance Agency, LLC ("LIA") (licenses available here), and underwritten by Lemonade Insurance Company ("LIC"), with its main office at 5 Crosby Street, 3rd Floor, New York, NY 10013. TMUI, APIC, LIA, LIC and their respective affiliates are separate, independent of, and distinct from Chewy Insurance Services, LLC, and its affiliates.

Diane Pelkey

Source: Chewy